US CPG Market Research & Competitive Analysis Specialist

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Empresa

Devlync Tech Company

Descripción de la Empresa

Empresa de desarrollo de software y soluciones tecnológicas, especializada en crear y escalar productos digitales para clientes nacionales e internacionales

Departamento

San Salvador

Localidad

San Salvador

Tipo de Contratación

Por Horas

Descripción de la Plaza

We are looking for a US Market Research & Competitive Analysis Specialist with experience in market research and competitive analysis, focused on the U.S. consumer packaged goods (CPG) market.
The selected candidate will be responsible for conducting research, analyzing market information, and turning findings into clear, actionable insights to support business decision-making.


What are we looking for?
A professional with proven experience conducting research and analysis of the U.S. market, with the ability to transform information into commercial insights and strategic recommendations.
Key responsibilities will include:
• Analyze categories, trends, market size, and consumer behavior in the U.S.
• Research competitors, pricing, products, positioning, and distribution channels.
• Analyze retailers, e-commerce, Amazon, and DTC channels.
• Identify consumer segments, customer avatars, and market opportunities.
• Analyze competitors’ digital presence, social media, and marketing strategies.
• Evaluate products, SKUs, formats, sizes, claims, and innovation trends.
• Analyze consumer reviews and sentiment.
• Identify opportunities, market gaps, and areas for differentiation.
• Develop clear, professional, and business-oriented analyses and conclusions.


Requirements:
• Experience in market research, competitive intelligence, or market analysis focused on the United States.
• Knowledge of the CPG market, ideally in categories such as food, beverages, beauty, personal care, wellness, pet products, or other consumer goods.
• Experience researching consumers, retailers, e-commerce, Amazon, and DTC in the U.S.
• Strong analytical and research skills.
• Ability to work independently and lead a research project.
• Excellent written and spoken English.
• Strong attention to detail and good judgment when identifying reliable information.
• Ability to present findings clearly and professionally.

📌 Important: You do not need to be based in the United States, but you must have hands-on, demonstrable experience researching and understanding the U.S. market.

Work Arrangement:
• 100% remote
• Project-based, with deliverables and potential for continued collaboration as new projects arise.

If you meet the requirements, apply now!

Mínimo Nivel Académico Requerido

Estudiante Universitario

Mínimo Nivel de Inglés Requerido

Avanzado

Mínima Experiencia Laboral Requerida

3-4 años
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